Sheffield's ISP since 2015

About Pine Media.

Sheffield's own full fibre broadband provider. Building one of the fastest networks in the city, with the best local support we can give.

View plans Pine Media for business
2015
Founded
37,000+
Sheffield addresses
Full fibre
Our own network
100%
Sheffield-based

What makes us different

Not all broadband is the same.

Here's what sets Pine Media apart.

We own our network

Built and operated by us right here in Sheffield. We design, build and maintain every metre of fibre using XGS-PON technology, so we have better value, faster fault resolution and full control over quality.

XGS-PON technology No middlemen

eero Wi-Fi included

Every plan includes one mesh-capable eero router: eero 6+ as standard, and eero 7 on 2 Gbps plans and above. Need whole-home coverage? Our paid Full House mesh package adds extra eeros (£12/mo) for wall-to-wall Wi-Fi with a coverage guarantee.

eero included Mesh-ready

Sheffield-based support

Real people in Sheffield, not outsourced call centres. The support team lives and works here, and knows the network and the area.

Local team No call centres

Fair, transparent pricing

Plans from just £22/mo. No mid-contract price rises, no hidden fees, and a price match guarantee even up to 30 days after you join.

No price rises Price match guarantee

Our story

A Sheffield network, built and run from Sheffield.

We began in 2015 to free communities from slow speeds, poor service and unfair price hikes from legacy providers.

By investing in our own full fibre infrastructure we control quality end to end. We're a Sheffield company with a fast-growing regional team. Our network already reaches over 37,000 Sheffield homes and businesses, and it's expanding every week.

South Yorkshire
Coverage area
Full fibre
XGS-PON network
Retouched photograph of three Pine Media electric fleet vehicles
Engineer working near Sheffield Cathedral
Retouched photograph of a Pine engineer working at West Bar in Sheffield

The difference

What you can expect.

Full fibre, straightforward terms and a team close to home.

Our own fibre network
Built, operated and maintained by our team in Sheffield. A 10,000 Mbps-ready network, with home plans from 100 to 2,000 Mbps. Availability varies by address. Explore our coverage
Equally fast both ways
The same speed for uploads and downloads, with a minimum guaranteed speed for your connection. The details are confirmed before you order. Wi-Fi speeds vary by device and room. How the guarantee works
Your price, locked in
No in-contract price rises. Keep it flexible with 30-day rolling monthly, or choose a 12 or 24-month plan and lock in your price for longer. See options at your address
Try us for 30 days
Change your mind within 30 days with no exit penalty. Pay for service used and return your router.
Sheffield support
Local customer service teams and engineers who know our network.
eero Wi-Fi included
One mesh-capable eero 6+ router as standard, or one eero 7 with a 2Gb+ plan.
No credit checks
A straightforward sign-up, without a credit check.
30-day price match
A price worth switching for. Our 30-day price match covers like-for-like full fibre (FTTP) deals at your address, even after you join, subject to our price match terms. How price match works
Clear upfront costs
Any activation fee is shown with your plan before you order.

Build & deploy

How we build the network.

1

Full Fibre (FTTP) network

We build full fibre across South Yorkshire, often where others don't. Where possible we use existing BT ducts and telegraph poles to minimise digging and disruption.

2

Minimal disruption

Installations mirror legacy copper routes (overhead or underground) leaving old phone lines unaffected. Install day is simple with minimal disruption.

3

Maximum performance

Once live, you get ultrafast symmetric speeds, transparent pricing and responsive local support. No scripts, no offshore hand-offs.

Roadside fibre deployment with signage

Switching

Switching is easy.

Thanks to One Touch Switch, you only need to talk to us. We arrange the switch with your current provider and confirm your activation date before you order.

1

Check your postcode

See which plans are available at your address.

2

Pick your plan

Choose from 100 Mbps to 2 Gbps, eero Wi-Fi included.

3

We do the rest

We contact your old provider, schedule install and get you live.

Local

Proudly Sheffield.

We're headquartered in Neepsend. Every member of our team lives in Sheffield.

Because we own and operate the network, when something needs fixing our engineers are minutes away.

Neepsend HQ
Sheffield base
Local team
Sheffield engineers
Rapid fixes
Minutes, not hours
Own network
Full control

Join our team.

We're always hiring engineers, support, and operations people who want to build the best fibre network in Sheffield.

What our customers say

Good customer service and very good troubleshooting

Good customer service and very good troubleshooting, they do have a really skilled / experience people working there <3!

くにじのぞみ GB
3 Sep 2026

Easy Reachable & Friendly Support

Easy to get in touch with, friendly staff. Proactive and called me back with updates on my issue. Great experience all around!

Hassan GB
29 Aug 2026

Thank you to Pine Media support team…

Thank you to Pine Media support team helping me with my account log ins today.

Tatyana Tavares GB
26 Aug 2026

Amazing Customer Experience

I have been a customer with Pine for 6 years now and I have had an amazing experience. They have been absolutely great and had no issues whatsoever with service. I recommend if your house can be connected. Lately I signed up for another two year contract and still had their original Plume pods. Which are great. I signed up for the higher gig speed and needed to refresh the hardware. They were excellent and agreed to refresh. Thank you again.

David Morin GB
20 Jul 2026

Great service!!!!!

Steve is an absolute life saver! He went above & beyond to make sure I had my wifi up and running before the weekend :)

Maddie Leonczek GB
24 Jun 2026

Fantastic broadband company

Fantasy customer service very helpful and friendly extremely professional and no long waiting to get though to someone and very reliable broadband so i would definitely recommend them

timothy newton GB
17 Jun 2026

Great Service

I moved to Sheffield recently and decided to go with Pine Media due to being based in the city. I had some issues when I first started with Pine Media, but everyone I spoke with was professional and tried their best to help me. Really can't fault these guys at all, everyone was great, and I'll definitely stick with this company while I'm in Sheffield.

Nicholas GB
7 Jun 2026

amazing team

Extremely fast to respond, Helpful, honest, just great in every way. Amazing service.

Nikola Nenov GB
5 Jun 2026

Amazing customer service

Attentive, friendly and supportive people. Great customer service, eager to talk things through patiently and politely. A great example for small businesses in the industry.

Stavros Rousounides GB
8 May 2026

Steve sorted our problem and got a team…

Steve sorted our connection problem and got a team out to correct the issue created by another provider whose cowboy team had disconnected our line - either on purpose or by accident... and denied any responsibility! Fast response and great service. First issue from Pine and not their fault.

Michelle GB
1 May 2026

Incredibly fast and friendly service

Incredibly fast and helpful customer service, extremely friendly also!

Kai Undrell GB
29 Apr 2026

Steve

Dealt mainly with Steve. Spent a day on and off, phone calls and emails trying to sort out what's best for my property re correct place to install Broadband. Steve was polite and well informed and very patient with my questions and queries. Hope the good service continues when I get it installed. Chris Johnson

Christine Johnson GB
28 Apr 2026

Ordered Monday - Installed Tuesday

Ordered Monday - Installed Tuesday! The install team were lovely - friendly, polite, helpful. If only more companies had this level of customer service!

Mark Cannon GB
22 Apr 2026

Really helpful with difficult building management

Whilst trying to install Pine Media broadband to my rented flat my building management company was reluctant to allow the installation. Steve from Pine Media support team was incredibly helpful in explaining to my building management team why this is something that benefits the building and should be allowed to go ahead and got in contact with my building management team to give them the information they needed which they've now approved. Really appreciate the support here! The installation guys were also brilliant at explaining what needed to be installed and why!

Bruce McDonald GB
17 Apr 2026

Very good installation and straightforward support

Turned up on time. Did the job. Straightforward support. Better than our previous well known provider...

Mark Stock GB
Verified • 20 Feb 2026

Good installation, and straightforward support

Pine Media turned up, on time and did the job. Fantastic compared to our previous well known provider who left us without a service for 10 days... Communication and support is very good, thanks Pine Media.

Karen Stock GB
20 Feb 2026

Literally the best

Literally, I could not recommend these any higher. I genuinely think the support is amazing. Being able to pick up the phone and just ring then and get through to someone to help you instantly without being diverted or passed around. 10/10 support and service.

Ashley McAnearney GB
11 Feb 2026

Good job Guys!

Fantastic response from the team at Pine Media. Requested an upgrade of my contract speeds and this was dealt with promptly and efficiently. All correspondence were clear and friendly. Can't fault the team, especially Steve. Good job guys.

Mick Mason GB
4 Feb 2026

Great people

Great people. Great service and Great internet speed. Thanks Steve for your support when dealing with a 77 year old who is slow in absorbing IT.

Phil Thurley GB
30 Jan 2026

Great customer service

Any issues we have, the customer service team are very helpful. I had great customer service from Steve!

jess GB
29 Jan 2026

Eero set up

Thanks for your assistance today. Good job.

Nick Francis GB
16 Jan 2026

Had no internet after storm and snow

Had no internet after storm and snow. I contacted and asked for help. Swift response and I was very quickly reconnected. This is a great improvement on how issues were poorly handled with my former provider.

Susan GB
9 Jan 2026

Easily the best provider

This is by far the bes providee I have used. Steve, in particular, has been spot on with advice and set up haa been hassle free. My favourite aspect is that this is a relatively small company that outperforming the big corporations. You can email or talk to a real person directly rather tjan wait for hours on end dealing with a bot or outsourced call centre. Most refreshing!

Rupert Glascow GB
9 Jan 2026

Steve was amazing

Steve was super friendly in all his emails. He replied very quickly and made the whole process easy and stress-free. Great communication and excellent service throughout! The technician who came to my apartment did a fantastic job fixing my WiFi connection. He made sure everything was working perfectly before leaving. Great service and very reliable—highly recommended!

Laura GB
8 Jan 2026

Great customer experience from Pine Media

I've been with Pine Media for a couple of years and have been very pleased with the cost, reliablity and customer service throughout my full fibre broadband contract. My contract was up for renewal but I couldn't see from the website how to renew so I contacted Customer Support. It was a very good experince as I got through quickly and easily to a 'real' agent - and a bonus for me that Pine is a local Sheffield based business.

Jon Colman GB
7 Jan 2026

Helpful, friendly and fast.

Helpful, friendly staff who were able to support the set up of Internet at my property.

Sarah. GB
Verified • 6 Jan 2026

Internet not working

Everything's great apart from the internet isn't working. I've raised a ticket and waiting for an update.

Mr Birchenough GB
2 Jan 2026

5 star

The help I got with installation in a new house during a tricky time of year was fantastic (thank you to Steve in particular). During the installation process I was kept well informed of expected delivery dates and next steps. My service has only been running for a short time but speeds are as expected—very fast. Can recommend.

Noel Manley GB
30 Dec 2025

Efficient setting up of new WiFi system.

Efficient setting up of new WiFi system.

kw GB
20 Dec 2025

Friendly efficient service.

Friendly efficient service.

kw GB
Verified • 18 Dec 2025

The people I spoke to and Chelsea

The people I spoke to and Chelsea

customerpine media GB
Verified • 11 Dec 2025

Such a great local company

Such a great local company. Been with pine media for a year now, great Wi-Fi service and brilliant customer support when it's needed. So much better than a large, faceless company, makes such a difference being able to chat to a friendly, local person on the phone with questions/issues. Big thankyou to Steve who quickly sorted the mess I made of tinkering with my Eero settings today. Fully expected it to take hours to get through to someone, but within 5 mins I had Steve sorting it. Thoroughly recommend.

Rebecca GB
11 Dec 2025

I would give 10 star review but…

I would give 10 star review but unfortunately it only goes up to 5. Extremely helpful, efficient, all problems were fixed and any equipment replaced and sorted out same day or next day. The internet speeds are 10x what I was getting before and I'm paying less! so happy to have switched, and kudos to Steve with his lord of the rings memes, you're invited to my 111th birthday!

Christopher Barnard GB
9 Dec 2025

Great service

Great service, sorted my problems in a efficient friendly manner. Highly reccomended

Duncan GB
4 Dec 2025

I placed an order for Pine Media to…

I placed an order for Pine Media to take over the services and the process was smooth without issue. Services have been running without issue since September.

customer GB
Verified • 20 Nov 2025

Good customer services

Good customer services

Samiulhaq Chardiwall GB
20 Nov 2025

The internet

The internet

customer GB
Verified • 12 Nov 2025

Quality product & service

Pine were the first FTTP available in my area and have been top notch since day one (now 3 years in). Easy installation, decent price and responsive support on the rare occasion it's been required. Would definitely recommend, so much so I just renewed.

MR B GB
4 Nov 2025

Sheffield's own Gigabit broadband Pine Media

Once up and running the ISP and fibre to the house has been fast and much more reliable than previous providers. No buffering when streaming films and fast download and upload times. The plume system takes a bit of getting used to but does mostly provide good fast WiFi inside the house. We now have a number of IOT connected devices and have had issues of connectivity with in garage and with a car charger. The customer service has always been outstanding with fast and excellent support. It seams no problem however straightforward it may be is never to much for them to answer unlike the major ISP companies who keep you waiting for ever and frequently imply that the problem is with you not the complexity of managing the system and wi-fi network. I can highly recommend Pine Mediaand their excellent customer service.

James S US
3 Nov 2025

Fair resolution reached

After having some issues with connectivity we reached out to customer service. In the end we reached a fair resolution- however this did involve a bit of back and forth. Overall I am now satisfied with the service and am glad that customer service took my concerns seriously

Chelsea Tomlinson GB
31 Oct 2025

Pine internet is reliable and the…

Pine internet is reliable and the support team have been very helpful when we have needed them

Peter GB
27 Oct 2025

Quick and hassle free installation.

Quick and hassle free installation. Good constant signal.

Simon GB
Verified • 23 Oct 2025

Excellent service

I've been with Pine Media for nearly 12 months now. Installation went well. No trouble until this morning when I suddenly had no broadband. But they sorted me out very quickly having discovered my problem was all self inflicted by me.

Richard GB
23 Oct 2025

very fast and efficient problem…

very fast and efficient problem solving. very efficient help chat function.

Oliver GB
23 Oct 2025

I contacted out of hours- got out to ai…

I contacted out of hours- got out to ai chatbot but - explained my internet wasn't working. Someone came on the chat and sorted it out. Very quick and helpful.

Ashah GB
21 Oct 2025

Issue with my Broadband very speedily resolved

I logged an issue with my Broadband and had a very rapid and professional response from the team at PineMedia. The problem was quickly resolved. Great service, as always.

John GB
20 Oct 2025

Within 20 mins it was installed…

Within 20 mins broadband was installed and I was reconnected. Very polite man sorted it all. Very happy customer- long may it continue.

customer GB
Verified • 16 Oct 2025

Great providers

Great providers, super friendly staff and they work super quick if there are any issues with your connection

Esther Yeboah GB
12 Oct 2025

Slow installation but good service

While the installation took a long time, I still felt that I was being kept in the loop, and that the engineers were doing all that they could to get me sorted.

Joseph Moore GB
10 Oct 2025

Pine Media ISP and Infrastructure Recommended

I was setting up OPNsense in a Proxmox VE and Pine Media Network team (Adeel) helped me set up the correct MAC address so their RADIUS server would authenticate my router and serve me a static IP. All resolved in 24 hours during work week. Strongly recommended above the normal providers.

Robert Bush GB
4 Oct 2025
Trustpilot